Your New Assistant for Smarter, Faster Insights

Harmonya's Insights Agent gives you instant answers on product performance, shopper trends, and what’s driving demand.

Empowering Leading Brands & Retailers with Data-Driven Insights

You Can’t Compete with Outdated, Surface-Level Data

If your product data is generic, slow to update, or disconnected from what shoppers actually care about, you’re flying blind. Your teams can’t spot trends, build the right assortments, or prove what’s working… until it’s too late.

What You Can Do With Harmonya

Harmonya connects product data to real shopper behavior—surfacing insights no one else sees. We power four essential outputs that give CPGs and retailers an edge in competitive markets:

Insights Agent

Answers in seconds from reviews, sales, and product data. Your personal AI assistant for instant, shopper-led insights.

ASK THE AGENT
ASK THE AGENT

Product Enrichment

Surface attributes shoppers actually use to make decisions—sourced from reviews, listings, and more.

Explore enriched product data
Explore enriched product data

Product Insights

Identify what’s driving growth, what’s underperforming, and why—with item-level precision.

Dive into shopper-led insights
Dive into shopper-led insights

Product Attribution

Standardize product attributes across your systems—no more messy spreadsheets or manual rework.

Automate your product taxonomy
Automate your product taxonomy

Product Matching

A complete market view—even when UPCs are missing.

See how we bridge data gaps
See how we bridge data gaps

Harmonya Helps You Make Faster, More Confident Decisions

Whether you’re launching a new SKU, building a category story, or trying to hit your retail media goals.

Explore All RESOURCES
Explore All Use Cases

Shopper
Insights

Understand what’s shaping consumer behavior.

See Use Cases
See Use Cases

Category
Management

Justify assortment decisions with real performance drivers.

See Use Cases
See Use Cases

Marketing &
Ecommerce

Align campaigns with how shoppers actually talk and search.

See Use Cases
See Use Cases

What our Customers are saying

“The relationship between Coca-Cola and Harmonya has truly felt like a partnership. We treat them as an extension of our team.

Rylee Rogers

Category Sales Advisor

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View Full Story

“Before Harmonya, we couldn’t track competitor innovations online effectively. Now we can see how fast they’re scaling, just like we do in brick and mortar.”

Michael Mackezyk

Senior Manager, Data Capabilities

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View Full Story

"Harmonya is becoming a powerful unlock across our organization—it's  being explored as a cross-functional innovation, brand strategy, and product development tool."

TJ Hanel

Director Omni-Commerce Retail Media Strategy

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View Case Studies

"Harmonya enables us to efficiently uncover deeper insights into consumer sentiment and product ingredient preferences, allowing us to identify actionable opportunities to meet shopper needs and enhance category shopability"

Kristina Foreman

Category Analyst

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View Case Studies

“With Harmonya’s review data, we can quantify what customers are saying and compare which products meet their needs best—not based on what we say, but on what they say.”

Rylee Rogers

Category Sales Advisor

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View Full Story

"Working with Harmonya has been a game-changer – keeping us deeply engaged through new product releases while empowering us to turn complex data into clear, actionable insights."

Wendy Fan

Commercial Strategy Manager

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View Case Studies

“What Harmonya came up with was an AI-powered solution that helped us match 2,000 missing items. That gave us visibility into $1.7 billion in annual sales we were previously blind to.”

Michael Mackezyk

Senior Manager, Data Capabilities

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View Full Story

"The Harmonya team has played a vital role in finding insights on texture, flavor, and nutritional content across our competitive set, identifying innovation whitespace, and sparking additional conversations as we develop concepts for our brands."

Bailey Harrison

Senior Associate Brand Manager

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View Case Studies

See What Consumer-Led Product Data Can Do

Go from messy, generic product data to precise, shopper-led decisions. Learn how Harmonya structures, enriches, and analyzes data to drive action.